The start of the school year will be a little less bitter for Apple fans than for others thanks to the presentation of the iPhone 17. It should take place the week of September 8, if the Cupertino company decides not to change its habits. The keynote would unveil four smartphones, the standard iPhone 17, the iPhone 17 Pro, the iPhone 17 Pro Max as well as a new one, the iPhone 17 Air. The latter would replace the Plus model. The iPhone 17 Air would stand out for its extreme thinness. Unfortunately for them, Chinese users may not be able to enjoy it.
Chinese consumers deprived of the iPhone 17 Air because of the eSIM?
The Information reveals several interesting information about the iPhone 17 Air. The media reveals that Apple’s particularly thin smartphone would not have a physical SIM card slot. As Apple points out on its official website, eSIM is not available on iPhone in mainland China. This choice, probably made to free up a little space, could therefore impact sales of the iPhone 17 Air in the territory.
Recently, the research company Counterpoint Research revealed that iPhone sales in China had increased by 8% year-on-year. during the second quarter of 2025. An increase due to major promotions on the iPhone 16 applied by Apple in May inMiddle Kingdom. Will the Cupertino company see this beautiful trend reverse at the end of the year due to the impossibility for Chinese users to use the iPhone 17 Air properly?
Remember that the iPhone 17 Air would be of 6.25mm thicknessmaking it the thinnest smartphone ever marketed by the Apple brand. The device would be equipped with a 6.6-inch OLED screen with a refresh rate of 120Hz thanks to ProMotion. An unknown remains around the selling price of the iPhone 17 Air. Rumors suggest that the smartphone could be marketed at a price of around €1,600 in France. See you at Apple’s keynote at the beginning of September to discover official information regarding the iPhone 17.
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By: Keleops AG
