You will agree that an iPhone, especially an iPhone 17, is particularly expensive. It would therefore be a shame not to take care of it by protecting it with a case or tempered glass, for example. We can also understand the users who prefer to leave it in its simplest device in order to benefit from its aesthetics. Should you fear for the chassis of your smartphone if you leave it exposed? This new ad from Apple says no.
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The iPhone 17 three times more resistant thanks to Ceramic Shield 2? This ad proves it
Apple’s advertisements never lack creativity. The one that the Apple brand has just revealed on YouTube promotes the Ceramic Shield 2 of the iPhone 17 Pro Max. The video shows representatives of both sides of a legal dispute sitting around a very, very long table.
A lawyer says her client was “fair” and slides the iPhone 17 Pro Max across the screen from one end to the other. The movement of the smartphone lasts for long seconds while we hear the screen rubbing against a table which seems rather rough. The offer is rejected by the opposing party, who returns the iPhone 17 Pro Max just as violently. No worries, according to Apple, as its smartphone is durable.
In description, the American company claims that the Ceramic Shield 2 that equips the iPhone 17 is three times more scratch resistant. Remember that the iPhone 17 Pro and 17 Pro Max are even more solid thanks to the “ Ceramic Shield back four times more crack resistant “.
The first crash tests of the iPhone 17 unveiled last September showed that Apple’s smartphones were capable of withstanding almost anything. Obviously, we still advise you to avoid putting your device at any risk.
iPhone 17 Pro Max at the best price Base price: €1,479
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By: Keleops AG
